Marketing AI Agents,
Monitored for Brand Safety

1. Target

   Generated ads, landing pages, emails and thought leadership carrying product or performance claims

2. Trigger

   Any factual claim, statistic or citation lacking a linked substantiation record

3. Action — enforced

   Platform blocks publish and scheduling; agent may route the draft with claim list to legal review

4. Human override

   Marketing compliance lead approves per claim via the substantiation register

Logged evidenceclaim text · substantiation doc id · approver identity · asset hash · publish timestamp

1. Target

   CRM profiles, enrichment feeds and segment stores across all audiences and brands

2. Trigger

   Any join, enrichment or personalisation call combining identity data beyond its recorded consent scope

3. Action — enforced

   Platform denies the merge at the identity layer; agent works only within each consented segment

4. Human override

   None — cannot be overridden in session

Logged evidenceprofile ids · consent scope version · denied join query · requesting agent · timestamp

1. Target

   Comments, reviews, social mentions, inbound emails and CRM notes ingested by campaign agents

2. Trigger

   Imperative or tool-directed language detected inside any externally sourced content under processing

3. Action — enforced

   Platform strips and quarantines the instruction; agent treats the content as inert text for analysis only

4. Human override

   None — cannot be overridden in session

Logged evidencesource content hash · quarantined instruction · detection rule id · channel · timestamp

1. Target

   Email, SMS and outbound-call lists across every campaign and automation flow

2. Trigger

   Any recipient failing the suppression, lapsed-consent or channel-consent check at send time

3. Action — enforced

   Platform drops the recipient and holds the batch report; agent may only queue re-permission workflows

4. Human override

   Consent-programme owner releases per list after documented consent re-verification

Logged evidencelist id · dropped contact ids · consent status per contact · check version · send timestamp

1. Target

   Review platforms, testimonial modules, case studies and social-proof widgets under brand control

2. Trigger

   Any generated review, testimonial, rating or endorsement not traceable to a verified customer

3. Action — enforced

   Platform blocks publication under FTC 16 CFR Part 465; agent may only solicit real reviews

4. Human override

   Legal counsel approves verified-customer content via the endorsement register

Logged evidencecontent hash · customer verification id · solicitation record · approver · publish timestamp

1. Target

   Generated audio, video and imagery depicting identifiable real people in brand creative

2. Trigger

   Synthesis request or asset matching a real person without a consent record on file

3. Action — enforced

   Platform blocks generation and distribution; agent may request a consent workflow with the named person

4. Human override

   Brand legal approves per person via signed release stored in the rights register

Logged evidenceperson identity · consent document id · asset hash · model used · approval timestamp

1. Target

   Customer-facing chat, voice and messaging surfaces operated by marketing agents

2. Trigger

   Any session where automated status is denied, hidden or the disclosure label is absent

3. Action — enforced

   Platform forces the AI disclosure banner and label; agent cannot answer until disclosure renders

4. Human override

   Compliance officer adjusts disclosure wording only via the approved template library

Logged evidencesession id · disclosure render proof · template version · channel · timestamp

1. Target

   Programmatic buying, PMax-style black-box campaigns and automated placement expansions

2. Trigger

   Placement outside the verified inventory allow-list or failing brand-safety category checks

3. Action — enforced

   Platform blocks the bid and freezes the line item; agent may propose allow-list additions for review

4. Human override

   Media director approves per domain via the verified-inventory allow-list workflow

Logged evidenceplacement domain · verification result · blocked bid id · campaign id · approver · timestamp

1. Target

   Send jobs, retry queues and automation loops across email, SMS and push channels

2. Trigger

   Retry or repeat job whose recipients intersect the ledger inside the frequency window

3. Action — enforced

   Platform deduplicates against the ledger and halts looping jobs; agent reports the collision upstream

4. Human override

   Campaign operations lead re-releases per job after ledger reconciliation

Logged evidencejob id · ledger entries matched · suppressed sends count · retry cause · timestamp

1. Target

   Promotions, discount codes, pricing statements and policy answers in generated content and chat

2. Trigger

   Any offer, term or policy statement without a match in the approved promotions catalogue

3. Action — enforced

   Platform blocks the message; agent may answer only from catalogue text, since invented offers legally bind

4. Human override

   Promotions owner adds terms via the catalogue change-control workflow

Logged evidenceoffer text · catalogue version · blocked message id · channel · timestamp