Every pest control technician knows the challenge: arrive on site, photograph evidence, and spend hours cross-referencing species guides before a treatment recommendation can be made. PestOps AI eliminates that delay with a dual-mode Pest Identifier — a close-up mode for single-specimen identification and a room scanner that analyses an entire space in one shot. Upload any photo and the platform returns a risk score, pest species, inspection findings with confidence ratings, and a prioritised treatment zone table — all in under ten seconds. Site constraints such as pet-safe or food-area restrictions are applied automatically, filtering product recommendations before they reach the technician.
Lead Qualification and Pipeline Automation
Inbound pest control enquiries arrive across phone, email, and web form — and without a structured qualification layer, high-value commercial leads get buried under residential calls. PestOps AI solves this with an AI-driven Sales CRM that scores and stages every lead the moment it lands. Each entry is tagged New, Contacted, or Qualified, and the AI Qualification engine analyses the concern description to recommend next steps. A built-in Next Action Enforcer blocks pipeline movement until a follow-up task is scheduled, ensuring no lead stalls without an owner. The Communication Hub centralizes all outreach history against the lead record, giving managers full visibility without chasing the team.
AI Campaign Builder and Outreach Engine
Most pest control operators send the same generic newsletter to every contact list. PestOps AI replaces that with a four-step guided campaign builder powered by generative AI. Teams define an audience segment — commercial, residential, or custom — select delivery channels, and choose a copy tone such as Professional and Direct or Friendly and Urgent. The platform generates compliant email and SMS copy in seconds, displays a live preview with character count and estimated delivery time, and fires both channels simultaneously with one click. Campaigns that previously required an agency brief and a week of back-and-forth are ready to send in under five minutes.
Technologies Used
- Platform: Next.js 16 (App Router), React 19
- AI Models: Open AI GPT-4o (text, pest ID, treatment plans) + Gemini (image generation)
- Database: Firebase
- Inventory: FEFO-compliant lot/expiry tracking with AI reorder forecasting
- Infrastructure: Vercel Edge Network
- Industries: Pest Control Operations
