Web visitors have a short attention span. That is why it is important for users to easily find action buttons. Going with a familiar look makes the website navigation process easier for the users.
A lot of people don’t read the website’s content word for word; they scan them. Individuals absorb more information in small chunks, making infographics and visuals very helpful. Make a website content easy to scan by using simple terms, short sentences, and bullet points. It is also helpful to create sections with direct-to-the-point titles and appealing images. Breaking the content into pieces allows users to remember ideas more effectively.
Make your message clear
Upon landing a website homepage, consumers should have a clear idea of what the website offers. All the elements of your website, including the words and images, should clearly state your business statement. Consumers should be able to identify details such as what the business’ specialties are or who their target market is by just exploring the website’s homepage. Avoid generic language but go straight to the point of communicating your brand.
The homepage is one of the most important parts of your website’s design. For hiring UX expert at Nestack please contact us at info@nestack.com.
